Monday 3 November 2008

Extended Techniques - Typography Week One

So extended techniques has now finished and looking back on them i feel that i've learnt quite a good deal, first up we have typography in which were learning the basics of type, i've had a few lessons on the subject before but it was really good to get a refresher on the subject. 

Serif - A serif font is like Times New Roman, where there are little flicks on the end of the characters, this is supposed to help with ledgablily/readability when smaller. It is also widely considered more professional than the other font styles. So its more acceptable to be used on a lawyer sign than a kid's store.

Sans Serif - This is basically the same and serif but without the little flick (the Serif) so the typefaces in this family are mostly straight and clean, the two most well known are Helvetica and Arial.

Script - Typefaces which are derived from human handwriting. these are considered more personal.

We then went onto how type can be made out of everything and anything, and how that changes the feel of the subject.


Homework
Feeding in from the examples he just shown us about how type can be made from anything, we have to go away and come up with a good idea on creating out own experimental typography.

I wanted to use my camera and capture something with motion in low light, so it would become blurry and directional.

I captured each letter separately using my camera, it was working really well and i did try to create the whole letter in one go but it was really difficult to keep the kerning right with ledgablitly, i had a few attempts before i decided to just do them separately. 

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