Tuesday 13 May 2008

One Day Breif

This week we have been set a one day brief, the topic of the number '7' and how it related to Britain. This was actually a tough brief but most of us really enjoyed it, we got put into pairs and and had to pitch our ideas to a third party at the end of the day, which was really daunting at first but in hindsight i am so glad we done it this way, it gave us some valuable experience in the design world but also gave us an opportunity to talk about our work to a 'client' which most of us had never done before.

I was teamed up with Mike who had come from another class to do the work with us, i really enjoyed working with him because we could bounce ideas of each other without us both fighting for our idea to prevail over the others. In the end we actually blended a few of our previous ideas together in a non obvious way.

Our final idea for this project, the one we pitched was to have 7 men sitting on the tube ignoring the world around them, ignoring each other whilst reading the papers, and on the front of those papers we have the 'Seven British Sins' such as 'Obese' and 'Sarcasm'.

Our pitch went very well which was surprising seeing as thought we didn't have time to organize it, we bounced off each other in the pitch whilst also delivering all he infomation to the clients.

No comments: